![New Balance unveils 2024 TCS New York City Marathon Collection](https://cdn.mos.cms.futurecdn.net/6X7tUjC7ygG6XkN2Xqh5Uk-415-80.jpg)
If you've ever wondered how to capture the electrifying energy of New York City's streets during the marathon, look no further than your wardrobe.
New Balance, ever the sartorial maestro of running gear and maker of some of the best running shoes on the market, has just dropped its 2024 TCS New York City Marathon Collection, and it's as iconic as a bagel with schmear.
This year’s lineup is more than just apparel; it’s a tribute to the thousands of runners and spectators who paint the city with determination and spirit every November.
For those who prefer their sweat with a side of style, New Balance has cooked up the Sports Essentials French Terry Crew ($69.99, Women’s) and the NYC Marathon Graphic Oversized Jersey T-Shirt ($44.99, Women’s) – perfect for those post-run brunches where you still want to look like you could crush another 26.2 miles.
Meanwhile, the NYC Marathon French Terry Graphic Hoodie ($74.99, Men’s) promises to keep you warm and cosy whether traversing the entire length of Central Park or simply running errands.
Of course, no New York winter ensemble is complete without a beanie, and the NYC Marathon Watchman Beanie ($29.99, Unisex) delivers just the right blend of functionality and fashion, perfect for hiding those post-run hair horrors.
But let’s be real, the crown jewel of this collection is undoubtedly the stunning TCS NYC Marathon FuelCell SuperComp Elite v4 ($264.99, Men’s and Women’s) – the shoe that’s designed to make you feel like you’re flying down Fifth Avenue, even if you’re just trying to catch the subway.
Upgrade to smarter living
Get the latest news, reviews, deals and buying guides on gorgeous tech, home and active products straight to your inbox.
Tom Carleo, New Balance’s VP of North American Running, is understandably stoked about this collection. “Our goal is to provide the best products for all levels of runners,” he said. “Whether you’re a first-timer needing extra cushion or an elite racer looking for cutting-edge tech, we’ve got you covered.”
This year’s collection doesn’t just cater to the hardcore marathoners – it’s an open invitation to anyone who’s ever laced up a pair of running shoes or cheered on the sidelines. Erica Tappin, New Balance’s Head of Global Running Marketing, summed it up perfectly: “The collection celebrates everything that running brings to New York City, inviting everyone from runners to spectators to participate in the world's largest marathon.”
Available now at New Balance, with prices ranging from $35 to $265 – because looking like a champion doesn’t have to break the bank, but it sure feels good!
Matt Kollat is a journalist and content creator who works for T3.com and its magazine counterpart as an Active Editor. His areas of expertise include wearables, drones, fitness equipment, nutrition and outdoor gear. He joined T3 in 2019. His byline appears in several publications, including Techradar and Fit&Well, and more. Matt also collaborated with other content creators (e.g. Garage Gym Reviews) and judged many awards, such as the European Specialist Sports Nutrition Alliance's ESSNawards. When he isn't working out, running or cycling, you'll find him roaming the countryside and trying out new podcasting and content creation equipment.
-
PS5 Pro confirmed by Sony... albeit accidentally
A Sony video titled "PS5 Pro" briefly appeared online ahead of today's announcement
By Rik Henderson Published
-
Why Apple announcing fewer products than expected is a win for us all
Apple has taken a decisive step toward sustainability, and it’s a refreshing change
By Matt Kollat Published
-
Proton power: Wattbike’s latest bike lights up the at-home fitness scene
Wattbike’s Proton provides a spin class experience without the awkward eye contact
By Matt Kollat Published
-
Segway’s ZT3 Pro brings speed, power, and adventure to electric scooters
Pre-order now, thank us later
By Matt Kollat Published
-
Amazfit T-Rex 3 is rugged enough to survive your next adventure and probably the one after that
Amazfit’s new smartwatch has a 27-day battery, dual GPS, 170+ sport modes, and advanced fitness features
By Matt Kollat Published
-
Zwift 10th anniversary update delivers new worlds, enhanced HUD, and improved challenges
Zwift celebrates the important milestone in style with a heap-load of updates
By Matt Kollat Published
-
No. 22's new Reactor Aero is a titanium triumph and a 3D printing first for the cycling world
No. 22's latest masterpiece is the world's first 3D-printed titanium aero bike
By Matt Kollat Published
-
Why an e-scooter is the best commuting buddy for university students
Portable, powerful and fun: e-scooters have all the qualities to make them the ultimate micro-commuting machines for uni students
By Matt Kollat Published
-
Sky-high slumber, ground-level costs: TentBox GO elevates budget-friendly rooftop camping
Make rooftop camping utterly hassle-free with the lightweight Tentbox GO
By Matt Kollat Published
-
Canyon’s MACH 874 bikes bring Olympic glory to your garage
Canyon unveils limited-edition MACH 874 bikes inspired by Paris Olympics performance
By Matt Kollat Published