The world of foldable phones appears to be just about as healthy as it ever has. Gone are the days when your choice was limited to Samsung or a different Samsung – like the Samsung Galaxy Z Flip 4 or the Samsung Galaxy Z Fold 4. Users have now got more options than ever before thanks to new arrivals like the Oppo Find N2 Flip and the Motorola Razr.
That isn't showing any signs of slowing down, either. The Google Pixel Fold has been slated to make an appearance soon, alongside a OnePlus Fold which was teased at MWC 2023. It seems like just about everyone is getting in on the act.
That shouldn't come as any surprise, either. In the last few years, the market has gone from strength to strength, even as sales for the wider market struggled. From a commercial perspective, it seems like a no brainer.
That is until now. New figures suggest that the sales of foldable smartphones have dropped for the first time ever. According to Android Headlines, worldwide sales in Q4 2022 dropped by 48% compared to Q3 2022, and 26% compared to Q4 2021. That could be cause for concern for manufacturers, but I don't think it needs to be.
Even if we ignore the calamitous economic situation in various parts of the world right now – tough though that may be – there is a very good reason why I believe sales have dwindled. In short, things are good right now, but they look set to get even better.
Since those figures were collected, the Find N2 Flip was released. That looks set to be a hit, bringing foldable technology to an all-new low price point and making it more accessible for consumers. That, combined with details of other new models may well have caused consumers to wait in the hopes of something better, cheaper, or just more suited to their needs, coming along.
What's more, with concepts like the Motorola Rizr making headlines, it seems clear that the future of non-traditional display smartphones might not be confined to folding. The display on that handset extends upwards with a double press of the power button, like a way more Star Trek version of old school slide phones.
Sign up to the T3 newsletter for smarter living straight to your inbox
Get all the latest news, reviews, deals and buying guides on gorgeous tech, home and active products from the T3 experts
Personally, I don't believe there's anything bigger at play here. There's very clearly a market for these handsets, even when their price far outstrips the average for a traditional slab phone. To me, the slowdown just seems like an unfortunate by-product of the pace of innovation. After all, six months ago we didn't have half of these phones – so imagine what we'll have in another six!
Sam is an award-winning journalist with over six years of experience across print and digital media. As T3’s Senior Staff Writer, Sam covers everything from new phones and EVs to luxury watches and fragrances. Working across a range of different social media platforms alongside his written work, Sam is a familiar face for fans of T3. When he’s not reviewing snazzy products or hunting for stellar deals, Sam enjoys football, analog photography and writing music.
-
When is Black Friday 2024 – this Friday or next? Here's the official answer
Black Friday is on 29 November in 2024 – a week later than the year previous. But that's not stopped retailers putting on their sales...
By Mike Lowe Published
-
Forget Black Friday, F1 24 is completely free for a limited time
This top racing game has a free weekend
By Max Freeman-Mills Published
-
Apple MacBook Pro to get a major rival from an unlikely source, claims report
Could we see a resurgence of the Pixel name in the laptop world?
By Britta O'Boyle Published
-
Google TV Streamer finally getting the puzzle piece it's been missing since day one
Solves my biggest issue with the streaming device
By Rik Henderson Published
-
Massive Samsung Galaxy upgrade could come from this new camera system
Samsung has developed a new smartphone zoom system that packs its periscope into a much smaller space
By Carrie Marshall Published
-
Google Pixel Tablet 2 to add a major something that was missing on first-gen, claims report
Google is said to be preparing the Pixel Tablet 2 with an official keyboard case
By Chris Hall Published
-
Google TV Streamer gets its first free update with a surprise audio feature
An update is rolling out to Google's latest set-top-box now
By Rik Henderson Published
-
Samsung Galaxy S25 surprise launch date leaked – could be in your hands in weeks
Pencil the 5 January in your diary
By Britta O'Boyle Published
-
Why wait for Black Friday? This massive 75-inch Samsung 4K TV is under $550 right now
The monstrous Samsung DU6950 has more than 26% off in an early Black Friday deal
By Rik Henderson Published
-
Google Pixel phones are getting an unbelievable battery health upgrade soon
Your Pixel phone could soon be much smarter about how it charges its battery
By Sam Cross Published