
The recent WWDC 2023 event brought a whole host of new software and hardware to market. As one of the most widespread operating systems, iOS 17 was particularly noteworthy.
We saw a host of new features for the system. That should make it more intuitive than ever to use your iPhone. But there was one very notable omission from the launch event.
Sideloading was talked about a lot in the run up to the event. The functionality would allow users to install apps from non-Apple app stores, or even directly from the internet. It's something we know is coming – Apple's hand is being forced by the EU.
We also know Apple aren't too keen on the idea. Depending on your level of cynicism, that's either because Apple wants to protect the safety of its users with regulated apps, or because they'll miss out on a pretty tidy 30% commission.
As reported by specialist Apple site, iMore, further information was given after the keynote event ended. Apple's Senior Vice President of Software Engineering, Craig Federighi, appeared on The Talk Show, where he was quizzed about the feature.
When asked about sideloading, Federighi replied, "We want to make sure that whatever we do, we're doing the right thing for our customers. We're working with the EU safe compliance and what that will look like."
There was no mention of the functionality for users in other territories. It's fair to assume, though, that Apple wont give up their security and profitability unless they absolutely have to.
Sign up to the T3 newsletter for smarter living straight to your inbox
Get all the latest news, reviews, deals and buying guides on gorgeous tech, home and active products from the T3 experts
That prospect has annoyed some users in places like the USA. But I don't think they should be.
Sure, it can be frustrating to miss out on functionality which is available in other locations, but this is a state-mandated feature. It's far from a central facet of the way the device operates, either.
I like to think of it a bit like going for a drink. The Apple App Store is like a really swish private members club. You can rest assured, knowing that this place is much more stringent about what they serve you. And yes, you might find the same drinks in other bars – it might even cost less there. You could probably buy some online, too. But you risk having less stringent safety measures in place.
In much the same way, sideloading would mean you could download apps from other places. I just can't think of many reasons why you would. Nine times out of ten, the extra few pence a developer might put on the App Store price is worth the peace of mind.

Sam is an award-winning journalist with over six years of experience across print and digital media. As T3’s Senior Staff Writer, Sam covers everything from new phones and EVs to luxury watches and fragrances. Working across a range of different social media platforms alongside his written work, Sam is a familiar face for fans of T3. When he’s not reviewing snazzy products or hunting for stellar deals, Sam enjoys football, analog photography and writing music.
-
Under Armour's new sneaker doesn't play by the old rules
If this is the future of the brand, it's off to a running start
By Matt Kollat
-
Looking for a high-end record player? These 3 luxury turntables are the best
It’s Luxury Month on T3 – so here are the 3 top luxe record players you can buy
By Simon Lucas
-
Apple's Severance computer may have been a joke, but the keyboard is coming for real
Tell us where we can sign up!
By Britta O'Boyle
-
Apple Watch is set to get Apple Intelligence this year, but only with a little help from a friend
Bring on watchOS 12
By Britta O'Boyle
-
iPad reportedly getting major makeover and your current model could benefit too
Apple is said to be making a change that iPad power users have been wanting for years
By Carrie Marshall
-
AirPods Max finally get the great free upgrade Apple promised
Here's how to make sure your headphones are running the right firmware
By Britta O'Boyle
-
Apple TV gets a free update that makes it more simple to use
Apple has released tvOS 18.4 with a few design tweaks for its TV boxes
By Rik Henderson
-
Your iPhone gets some new tricks - here’s what it can do now
The new emojis and priority notifications are probably our favourite
By Britta O'Boyle
-
Older iPhones at risk of being left behind when iOS 19 arrives – is your device one of them?
Apple will reportedly drop three iPhone models when it comes to the iOS 19 update
By Carrie Marshall
-
Your next MacBook Pro could be a game-changer for three good reasons
Apple will reportedly upgrade next year's MacBook Pro in three major ways
By Rik Henderson