I've used Acqua di Parma Buongiorno – it's a killer compliment to your existing fragrance collection
This is a masterpiece in liquid form

For brand's with a rich history, innovation can be a tough nut to crack. It's often not as simple as just doing something new – that might alienate your existing fans and customers.
Instead, those brands must delicately innovate, paying homage to its history without merely repeating it. It's the same story whether you produce watches, phones or men's fragrances.
It's the latter which we're dealing with today. Acqua di Parma Buongiorno is a new offering from the brand, which is designed to celebrate the beauty in the everyday moments.
The scent opens with top notes of lemon, spearmint and rosemary. Lavender and mandarin leaves make up the heart of this scent, while the base sees cedarwood, amber and white musk.
On the skin, it's the mandarin leaves which come through most prominently. There's a real punch of zesty orange right at the start which lingers neatly. It's not at all dissimilar to the more lemony citrus notes of Acqua di Parma Colonia Essenza.
Still, it's not a direct comparison. Colonia Essenza really relies on that lemon note in the dry down, where it and the soapy characteristics make up the majority of the overall profile.
With Buongiorno, you can expect a little more of a rounded profile in the dry down. The freshness of the spearmint and the sweetness of that mandarin leaves a delicious character which kicks in after a few minutes and lasts for hours. It almost reminds me of a range of cocktails – sometimes you get an old fashioned, other times you'll find a mojito.
Sign up to the T3 newsletter for smarter living straight to your inbox
Get all the latest news, reviews, deals and buying guides on gorgeous tech, home and active products from the T3 experts
Still, if you're a fan of the brand, this will fit right into your expectations. It's definitely more lively than the Colonia family, but it has a similar overall design which feels very familiar.
It also sits on the feminine side, but I wouldn't go as far as to label it with any gender-specific label. It's a unisex fragrance in the truest sense of the word, and that's absolutely fine by me. After all, when something smells as good as this, why would anyone want to gatekeep it?

Sam is an award-winning journalist with over six years of experience across print and digital media. As T3’s Senior Staff Writer, Sam covers everything from new phones and EVs to luxury watches and fragrances. Working across a range of different social media platforms alongside his written work, Sam is a familiar face for fans of T3. When he’s not reviewing snazzy products or hunting for stellar deals, Sam enjoys football, analog photography and writing music.
You must confirm your public display name before commenting
Please logout and then login again, you will then be prompted to enter your display name.
-
Expected Samsung foldables could arrive later than expected this year
It could be a late launch for these foldables
By Sam Cross
-
5 features I'd need to make the best Polaroid camera for me a reality
If we could just Frankenstein these five features, I'll never need to buy another camera
By Sam Cross
-
These two spring fragrances are all I need for the new season
They're my new go-to bottles
By Sam Cross
-
I've tested DS & Durga Brown Flowers – it's killer spring scent for everyone
Just about the floweriest fragrance a fella could wear
By Sam Cross
-
I tested Dr Squatch Fireside Bourbon – a classic, woody cologne
Dr Squatch knocks it out of the park once more
By Sam Cross
-
I tested Dr Squatch Glacial Falls – a fresh cologne with a familiar character
The viral brand is back with a familiar scent
By Sam Cross
-
I tried DS & Durga's Big Sur Eucalyptus – a new take on fresh men's fragrance with unquestionable cool
Come for the killer scent. Stay for the lovable brand.
By Sam Cross
-
I tested Eau d'Italie Acqua di Positano – a fresh scent with a peculiar drydown
If you enjoy fresh scents, this is worth a try
By Sam Cross
-
I tested Acqua di Parma Colonia Essenza – a gentle twist on a classic, clean fragrance
If you like the original Colonia, this could be a neat way to spice up your scent
By Sam Cross
-
Rabanne unveils Phantom Elixir – a woody men's fragrance perfect for date night
It joins the Rabanne Phantom collection
By Lizzie Wilmot