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LVMH Watch Week 2025 LIVE: the best watches from TAG Heuer, Zenith, Hublot and more

T3 is reporting live for LVMH Watch Week, showcasing the best novelties from all our favourite watch brands

TAG Heuer Formula 1 Chronograph x Oracle Red Bull Racing

(Image credit: TAG Heuer)

It’s LVMH Watch Week 2025!

LVMH Watch Week was originally meant to take place in Los Angeles, but due to the L.A. Wildfires, the event has been moved and is now in two phases and in two different locations: New York and Paris.

This week, T3 is covering LVMH Watch Week 2025 live and reporting on all the best watches that are being showcased at the event. LVMH is displaying all nine of its brands so you can expect to see novelties from TAG Heuer, Zenith, Hublot, Daniel Roth, Bulgari, Tiffany & Co, Gérald Genta, Louis Vuitton and L’Epée 1839.

But without further ado, here’s everything that’s been announced at LVMH Watch Week, so keep this page bookmarked to see all our live updates!

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Hublot brings back the MECA-10

Hublot MECA-10

(Image credit: Hublot)

If you were a fan of Hublot's Big Bang MECA-10 that debuted in 2016, then you'll be happy with this latest LVMH watch launch.

Hublot has brought back the MECA-10 with a better movement, a more compact case and three new colourways: King Gold, Titanium and Frosted Carbon.

The new Hublot Big Bang MECA-10 still has the manual-winding skeleton movement, but it's been redesigned with an open and refined display and construction. It has a 10 day power reserve (yes, day!) and it also has a power reserve indicator that's show through a digital display.

Tiffany & Co's Bird on a Rock

Tiffany & Co Bird on a Rock

(Image credit: Tiffany & Co)

Tiffany & Co is marking its first LVMH showcase with two new interpretations of its Bird on the Rock watch.

Adding to Tiffany & Co's Jean Schlumberger collection, the new Bird on the Rock watches include a diamond, white gold and aquamarine model, and a diamond and tsavorite version.

If you love a bit of sparkle, you definitely won't be disappointed with this...

TAG Heuer’s F1-inspired Carreras

TAG Heuer Carrera Chronograph

(Image credit: TAG Heuer)

TAG Heuer is one of my favourite watch brands, and the brand hasn’t disappointed with this year’s LVMH launches. TAG Heuer has launched not one, not two but SIX new watches – and I’m completely obsessed.

The new timepieces are from the Formula 1 and Carrera collections, and all have a strong racing-inspired heritage and designs. The additions to the Carrera line-up have me most excited, as they include a new Carrera Chronosprint x Porsche, a Carrera Chronograph Tourbillon, two Carrera Chronographs and a Carrera Date.

The main star of the show (for me, anyway) is the new TAG Heuer Carrera Chronograph as it has a deep purple dial. Measuring just 39mm, it's a smaller size than expected but it can fit smaller wrists which makes me very happy! It's powered by the TH20-00 movement and it's water resistant to 100m which is rare for a chronograph.

To find out more, check out our full round-up of TAG’s new LVMH Watch Week launches.

Zenith tastes the rainbow

Zenith Chonomaster Sport Rainbow

(Image credit: Zenith)

Zenith has unveiled a new Defy Skyline Chronograph and a new Zenith Chronomaster Sport as part of LVMH Watch Week 2025.

The Defy Skyline Chronograph now comes with a skeletonised dial design. It has a 42mm steel case and is powered by the El Primero movement which gives the watch a 60 hour power reserve.

Personally, I’m more excited about the Zenith Chronomaster Sport as it has a new rainbow variant. Remniscent of the Rolex Daytona, the Zenith Chronomaster Sport Rainbow has a full gem-set bezel in all the colours of the rainbow, which also translates over to the indices on the dial. It’s truly luxurious and also has a white gold case and bracelet.

Take a look at all Zenith’s launches here.

LVMH Watch Week changes location

LVMH Watch Week kicks off today after the event had to completely switch locations.

Originally meant to take place in Los Angeles, the event had to move to New York and Paris due to the L.A. Wildfires. So, instead of one event, LVMH Watch Week is taking place in New York this week and there will also be a European stint in Paris.

Despite the location change, LVMH is still debuting its brands' latest timepieces this week. Brand appointments may have changed due to the relocation, but we can expect to see all the latest watches from Zenith, TAG Heuer, Hublot and more this week... so stay tuned!

TAG Heuer is back as Formula 1’s Official Timekeeper

TAG Heuer x Formula 1

(Image credit: TAG Heuer)

All we know so far from TAG Heuer is that the brand is back as the Official Timekeeper for Formula 1. With this in mind, we’re hoping to see some new Formula 1-inspired watches. TAG is well known for its racing-inspired watches so it’s exciting to see what they’ll be debuting next.