Have you ever heard of the Black Unity Bike Ride (BURB) in London? Now, you have! Managed by a small team of passionate volunteers, the BUBR Alliance consists of 20+ black-led cycling collectives and utilises its collective power, network and influence to bring about positive change in the Black community. Their annual event, BURBFest22, attracted over 1,000 riders in August.
“BUBR22 was simply the most empowering and inclusive cycling event I have ever witnessed", says BUBR Founder Tokunbo Ajasa-Oluwa, "We had six-year-olds riding alongside sixty-year-olds past some of London’s most iconic landmarks. We had over 1,500 participants, great weather and an amazing atmosphere – honestly, on the day, it felt like being at the Notting Hill Carnival but on bikes!”
Its volunteers describe BUBR as a "series of activations that encourages holistic wellness amongst the Black community." Their flagship event – or activation – is their annual 14-mile bike ride across London, UK. However, they also host monthly activations, including Virtual BUBR Challenges, Ride With Us, Spin With Us and Run With Us sessions. A recap of the latest event can be watched here:
However, BURB isn't sitting on its laurels and has plenty of plans for 2023. These include an Indoor Velodrome Special on 26 March 2023, a 450 km ride in Ghara in April (BURB Africa), and another Black Unity Bike Ride in London on 5 August 2023. Another Indoor Velodrome Special is scheduled for September, and four Come Ride With Us events are planned between February and November 2023.
"For 2023, we plan to solidify our annual ride in August as a calendar event but also try new things like taking a cohort of Londoners to ride 260 miles across Ghana in west Africa in April", adds Tokunbo Ajasa-Oluwa, "Our whole vibe is about increasing ethnic diversity within cycling, and it's great that we get to have a lot of fun whilst doing it."
You can support BURB by buying their merch. There are cycling jerseys, shorts, socks and neck warmers on offer, or you can opt-in for a mug or a wall calendar. To stay in touch with BURB, follow them on Facebook, Instagram and Twitter.
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Matt Kollat is a journalist and content creator who works for T3.com and its magazine counterpart as an Active Editor. His areas of expertise include wearables, drones, fitness equipment, nutrition and outdoor gear. He joined T3 in 2019. His byline appears in several publications, including Techradar and Fit&Well, and more. Matt also collaborated with other content creators (e.g. Garage Gym Reviews) and judged many awards, such as the European Specialist Sports Nutrition Alliance's ESSNawards. When he isn't working out, running or cycling, you'll find him roaming the countryside and trying out new podcasting and content creation equipment.
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