Best Amazon Black Friday deals 2024 UK

(Image credit: Amazon)

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Best smart home deals
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Amazon Black Friday kitchen deals
Best Amazon Black Friday product categories
When did the Amazon Black Friday sales start?
Best reasons to shop at Amazon for Black Friday
Tips for shopping the Amazon Black Friday sale
Do I need a Prime account to shop the Amazon Black Friday sale?

By Rik Henderson

published 25 November 2023

Contributions from

Bethan Girdler-Maslen

in Deals

With the Black Friday sales coming to an end soon, now's the time to take the plunge on any items that have caught your eye.

View the Black Friday week deals at Amazon

Amazon's Black Friday event will end at midnight on Monday (or should we say Cyber Monday?), so you only habe a short while to make good on some of the biggest bargains.

Thankfully, we've listed our picks of the Amazon event right here to make it easier on you to choose that last minute deal.

Best Amazon last minute Black Friday deals 2023

There are some amazing deals right across Amazon. Here are some highlights and you can find even more below.

EDITOR'S CHOICE: £100 off the Xbox Series X with Diablo IV for free
Kindle: 24% off Kindle eBook readers
Amazon Echo: Get an Echo Dot or Echo Pop with up to 60% off
Ring: 50% off Ring Video Doorbells and smart cameras
Amazon Fire TV: Fire TV streaming devices are up to 42% off
Amazon Fire HD tablets: Save up to 50% on a new Fire Tablet
Amazon Fire TV 4-Series: Get a 55-inch 4K HDR Fire TV set for £149
Amazon Echo Show: Up to 50% off Amazon Echo Show smart devices
Blink: Smart cameras and doorbells reduced by up to 59%

Best smart home deals

Best TV deals

Best smartwatch deals

Best gaming deals

Best smartphone deals

Best headphones deals

Amazon kitchen deals

Best Amazon Black Friday product categories

When did the Amazon Black Friday sales start?

Start date: Friday 17 November 2023

Amazon is one of the best retailers to shop on Black Friday, with an extensive selection of deals on a wide range of products, including fashion, tech, entertainment, and more.

And it started its Black Friday Week sales 7-days early this year, so you don't even have to wait for the day itself.

Best reasons to shop at Amazon for Black Friday

Big name brands all in one place.
Easy website to navigate and search for whatever you want.
Fast delivery for regular Amazon users and Prime users.
Amazon Prime users get faster delivery, early access to deals and access to Amazon’s video, music, books and apps.
Today’s Deals: new deals every day so you can get cheap deals in the lead up to Black Friday.
Easy return & refund scheme.
Echo & Fire products: try for 30 days and return for a refund if you’re not happy.
Amazon Basics: essential items like batteries, lightbulbs and cables are also available at low prices to go with bigger products.
Climate pledge friendly items help you search for and buy products that are more sustainable, ideal for a consumer-heavy holiday like Black Friday.
"Buy it with" section: Amazon recommendations that go well with your original product.

Tips for shopping the Amazon Black Friday sale

To get the best deals this Black Friday, you need to be prepared, especially if you’re shopping across multiple sites. Below are our tips on how to shop in the Amazon Black Friday sales. For tips on other retailers like Argos, Currys, John Lewis, Very, AO.com and ASOS, just click those links!

1. Create a wishlist

Start off by creating a wishlist. On Black Friday, there’s a lot of chaos and you have to be quick to get the deal you want, whether you’re in store or shopping online, so it’s best to start off with a plan.

Create a wishlist of products that you want to buy and stick to it. For example, if you’re looking for an Echo Dot, make sure you know what style and generation you want before you start shopping the sales. As you do this, it’s also a good idea to check what site they’re available on. Since the Echo Dot is an Amazon product, you’ll want to shop at Amazon for the cheapest prices, so next to your wishlist items, note down where you can get them from.

Making a wishlist means you won’t waste time flicking through the sales waiting to have your attention grabbed by something you don’t need. This also saves you from finding something you completely fall in love with and then when you go to buy, you realise it’s already sold out.

2. Do your research

Whether it’s products or the store, it’s important to do your research before you start spending some serious cash. For the product, we’d recommend you check its original price and protection policy. This helps you get a better idea on how good the deals are and if it’s a big tech product, you want to make sure it’ll be protected.

For the site, check delivery details and return policies. If the item isn’t going to get to you for months or you have to pick it up from the store, it’s important that you have this information so you can decide if you really want it or if you’re just going discount crazy! On return policies, you want to make sure the item can be returned, how you’d go about doing that and how many days you have to return it.

3. Create an Amazon account

If you’re shopping from a website like Amazon, it’s a good idea to create an account before the sales. This helps you keep track of your orders and delivery process, plus you’ll typically receive discount codes and treats by having an account with them.

4. Check previous Black Friday deals

Checking the previous Black Friday deals is helpful as it gives you an idea of what to expect. This can cover previous price and percentage cuts or what products were popular last year.

It’s also a well-known fact that Black Friday is a way for retailers to clear out last year’s stock in preparation for newer models. However, some of the best deals are on the older iterations of products that are just as good as the new ones, so it’s a good idea to check the popular models from last year’s sales.

Do I need a Prime account to shop the Amazon Black Friday sale?

The quick answer is... no. You don't need to have Prime membership to shop on Amazon this Black Friday as the deals will be running site wide throughout the Black Friday / Cyber Monday weekend. This is different from Prime Day which is an Amazon-only event.

However, while you don't need a Prime account, having one could be helpful on Black Friday as Prime members get early access to the Amazon Black Friday sale. This means you get exclusive access to Black Friday deals before anyone else, so you can find the product you want and buy it before it sells out.

It's worth noting that if you've never had a Prime subscription before, you might want to consider signing up to Prime before the Black Friday sale so you can shop using the free trial. You can cancel at anytime, too.

View all deals from all retailers in our Best Black Friday deals UK guide
... and don't forget about the Best Cyber Monday deals

Rik is T3’s news editor, which means he looks after the news team and the up-to-the-minute coverage of all the hottest gadgets and products you’ll definitely want to read about. And, with more than 35 years of experience in tech and entertainment journalism, including editing and writing for numerous websites, magazines, and newspapers, he’s always got an eye on the next big thing.

Rik also has extensive knowledge of AV, TV streaming and smart home kit, plus just about everything to do with games since the late 80s. Prior to T3, he spent 13 years at Pocket-lint heading up its news team, and was a TV producer and presenter on such shows as Channel 4's GamesMaster, plus Sky's Games World, Game Over, and Virtual World of Sport.

With contributions from

Bethan Girdler-MaslenHome Editor