Is sustainable pleasure the future of sex toys? It will be if WOW Tech has anything to do with it. The company has just launched the Womanizer Premium Eco; the world's first major recyclable and biodegradable sex toy.
The design is based on the best-selling Womanizer Premium, and uses patented Pleasure Air Technology to deliver the same touchless stimulation the brand built its name on (this same tech can be found in a recent high-profile collaboration between Womanizer and Lily Allen). The Eco also comes complete with 12 intensity levels and a Smart Silence function that means it stays in standby mode until it makes contact with your skin.
- Browse today's best Fleshlights
- Check out the best lube for a range of situations
However, there's one big difference: the Premium Eco is built from Biolene (a bioplastic that's created using renewable raw materials – mainly corn starch!), which means it's biodegradable. It's also completely plastic free, and all parts of the toy can be individually recycled. Because, while sex toys are becomingly increasingly advanced and tech-driven, the market is lagging behind when it comes to environmental considerations.
As well as being recyclable and biodegradable, the Premium Eco has a replaceable and rechargeable battery, comes packaged in packaged in FSC paper, and with an organic cotton storage bag. Womanizer has also paired with One Tree Planted so that with every Premium Eco purchase, a tree will be planted. It was crowdfunded via Indiegogo and officially launched on Earth Day – it's available to buy now at Womanizer.
"The sexual wellness industry has grown extremely in recent years and the products are gaining more and more social acceptance. But as in many other industries, issues like plastic and environmental awareness are omnipresent and long-term solutions and approaches need to be found for this," says Johanna Rief, Head of Sexual Empowerment at Womanizer. "Premium eco is a first of many steps for Womanizer to make us more sustainable as a company."
-
Simba reveals 3 shocking signs of sleep deprivation on the bodySimba’s latest study reveals the main physical effects of sleep deprivation
-
I’m a smart home expert – here are 5 smart blinds I'd recommend for a better night’s sleepFrom SmartWings to IKEA, here are the smart blinds worth knowing about
-
This smart sleep mask massages, plays music and eases facial tensionThe Bob and Brad Eyeoasis 2 is a must-have for bad sleepers and screen users
-
This Panda London eye mask proves that the key to sleep is simplicitySleep masks: let’s go back to basics
-
I tried a sleep tracking app during my most sleep-challenged time of year – here's what I found outSleep Cycle can help improve your sleep routine, but could it make Christmas followed by a week of starring in a pantomime less exhausting?
-
Waking up for work is tough in the winter – but smart tech can help you avoid that snooze buttonHow smart tech makes winter mornings run smoother
-
This smart sleep headband is designed by neuroscientists to help treat insomniaAre headbands the new sleep technology trend?
-
Hatch’s latest sunrise alarm clock finally has a phone-free design – and I’m obsessedHatch launches the Restore 3 wake-up light and it could drastically improve your mornings
